Talks · Interventions · Masterclasses

Make a room think. Arm a decision.

Thirty years of deciding and negotiating in media, put to work for your stage or your committee. Keynotes that illuminate a market, sessions that settle a strategy, masterclasses that pass on a method.

Block A · Keynotes & talks

Illuminate a market from the stage

For festivals, conventions and leadership seminars. A sharp diagnosis, named examples, a thesis that sticks.

keynote · talk

The invisible layer

distributing a service in the era of telcos, aggregators, FAST and generative AI
45 to 60 min · festivals, conventions, seminars · scalable 20 to 90 min

You have the best content and you know your audience, and yet direct growth is plateauing. It is neither the content nor the audience: it is the distribution layer that has slipped in between the two, and that no one is watching.

  • The layer you don't see: what telcos, aggregators, FAST, stores and AI now capture, the attention, the data, the margin.
  • The shift: why value moves from 'owning the audience' to 'negotiating your place'.
  • Taking back control: the mirror, the position, the deal.
The proof: 30 years in media leadership (Canal+, TF1, Paramount, 80 countries), 100+ distribution deals across 80+ territories.
keynote · talk

French fiction in the platform era

fiction has never been stronger, that is exactly the problem
45 to 60 min · festivals, conventions · deck available

Creative excellence running on a financing engine built for a world that no longer exists. The full diagnosis of the shift, and the three strategies that remain viable.

  • The cost squeeze: the producer turned reluctant banker of its own industry.
  • The end of easy money: the KPI has shifted from acquisition to retention, and the pitch has to change.
  • The three viable strategies: the factory, absolute premium, disruption.
The proof: opening keynote at the Rencontres de la Nouvelle Fiction Française, April 2026.
Block B · Strategic interventions

Settle a decision in committee

For leadership teams and executive committees. Short formats, built on your real case, that you leave with a deliverable in hand, not notes.

strategic session · leadership team / exec committee

Media strategy in the AI era

a collective decision, neither a training course nor a use-case catalogue
3-hour session or 1.5-day seminar · in tandem with JC. Henrie

Your committee knows AI is reshuffling the deck, but everyone around the table reads it differently. The session redefines your North Star in the AI era and aligns the committee on a trajectory, in session.

  • 3-hour session: a panorama of your industry's use cases, market-recomposition scenarios, collective arbitration.
  • 1.5-day seminar: the session extended, value-proposition evolution, prioritization, project owners.
  • Across both: the '150 ideas before keeping 3' method, to decide fast and cleanly.
The deliverable: your resilience matrix and your AI roadmap, completed and validated in session.
The proof: co-hosted by Jérôme Dutoit and Jean-Christophe Henrie, senior consultant in AI strategy & transformation.
from €5,500 excl. VAT3 h · from €14,000 for the day-and-a-half An initial conversation →
strategic session · deal-making

Monetising the Indirect

the 'mirror, position, deal' method
In-house workshop · 1 to 1.5 days · 3 to 5 participants, the decision-maker present

Your direct growth is plateauing while telcos and aggregators assemble the bundles of tomorrow. The deal that matters for your service is usually not refused: it is simply never structured.

  • The mirror: sit in the operator's chair before you pitch, their deep need, their bank of questions.
  • The position: name your real leverage, the SWOT read through their eyes, the BATNA, the breaking point.
  • The deal: architect the offer and win the room, the six levers of the term sheet, the objection map.
The deliverable: your negotiation playbook, consolidated board-ready within 7 days. Not a theoretical slide: your weapon for the first meeting.
The proof: a method proven on a real operator deal, a premium press service distributed by a telco with 130 million customers. 100+ deals signed across 80+ territories.
€15,000 excl. VATflat fee, playbook included A deal to structure? An initial conversation →
Block C · Bespoke

A format that doesn't exist yet

Roundtables, masterclasses, internal conventions, guest lectures. We build the format around your audience and your stakes.

Designing the intervention with you

A student cohort to get thinking, a team seminar to enrich, a roundtable to moderate, a convention to open or close. The substance is there, and the format takes shape together.

Past interventions: ESCP Business School (Media Master's, voted best professor 2026) · INA · Paris Dauphine.
Discuss a format
Response within 24h.

A stage, a committee, a class to get thinking?

Tell me the audience and the stakes, and I'll propose the best-suited format. An initial conversation is enough to get started.

The prices shown apply to the strategic interventions. Keynotes and talks: on quote, depending on format.