Find your North Star, take back control of your business model. Dutoit Média sets the course, activates the distribution channels, and negotiates all the way to signature.
Illuminate first. Connect right. Execute fast.
The media industry produces more, invests more, and creates content acclaimed around the world. The market, however, has flatlined. What is moving now is how value is shared, and it plays out at the stage most players address last: distribution.
Distribution has multiplied: broadcasters, platforms, aggregators, telcos, FAST, creator economy. Each channel has its own logic, its own counterparts, its own economics. The players who will capture the decade are those who know which to activate, in what order, on what terms. It starts with a course: a North Star, clear enough to guide every decision, and to name what you give up.
Strategy firms deliver recommendations. Dealmakers deliver introductions. Dutoit Média delivers both, and above all what comes next: the negotiation, channel by channel, territory by territory, carried through to completion.
For consulting firms: I work as an external media expert alongside your teams: distribution diagnostics, due diligence, organization mapping. Under NDA, white-label where needed.
Terms of engagement →The North Star sets the course; the expertise executes it, from market reading to negotiation carried to completion. Across all of it: talks & interventions for leadership teams.
The course, the trade-offs, the renunciations. A strategy clear enough to guide every hard decision, and to name what you are giving up.
Identify and activate the channels that carry your value: broadcasters, platforms, aggregators, telcos, FAST, creator economy, generative AI. Negotiate the deals, structure the revenue shares, drive the rollouts.
Deal-making: deals negotiated and structured all the way to signature. The heart of the craft.
Market reading, benchmarks, player mapping, channel watch. The reading of an executive who was in the room, data in hand, decision at the end.
Go-to-market, offer design, pricing, commercial acceleration. From business plan to operational launch, and the negotiation driven to close.
Results delivered in executive leadership yesterday, in advisory mandates today.
VP Strategy & Distribution. Negotiated and managed 100+ distribution deals across 80 countries: MTV, Nickelodeon, Game One, Comedy Central, BET. Deal structuring with telcos, cable operators and major OTT platforms.
100+ deals negotiated and signed across 80 countriesSVOD platform dedicated to audiovisual heritage. Business-plan stress-test, B2B2C distribution strategy (telcos, Amazon Channels) and investment case consolidated ahead of the funding round.
Business plan consolidated, investor deck structuredStrategic advisory to the CEO: vision work for the production arm, trajectory design and strategy synchronization across entities, business plan consolidated and defended before the board.
Direction validated by the board, creation of the SEKI umbrella brandThe expertise of a senior advisor without the overhead of a large firm.
Unblock a negotiation, clarify an urgent trade-off, validate a strategic hypothesis.
You leave with: a clear decision and an action plan.
From strategic design to launch. Framing, playbook, execution, steering.
You leave with: a launch executed, from framing to steering.
An outsourced GM alongside the CEO. Trade-offs, responsiveness, day-to-day decisions.
You leave with: clear decisions, at the pace of your stakes.
Capacity deliberately limited to 2 simultaneous engagements.
A collective decision session for your executive committee: redefining your North Star in the AI era. Neither a training course nor a use-case catalogue: a decision.
Preparatory call, a panorama of your industry's use cases, market-recomposition scenarios, collective arbitration. You leave with: your resilience matrix, completed and validated in session.
The strategic session, extended: value-proposition evolution, use-case prioritization, next steps and project owners. You leave with: your AI roadmap.
Co-hosted by Jérôme Dutoit and Jean-Christophe Henrie, senior consultant in AI strategy & transformation. Formats, programme and terms on the Talks & Interventions page.
I help media leaders find their North Star and take back control of their business models.
Media has been my passion for over thirty years. From TF1 to NPA Conseil, from the Canal+ group to running Melody TV, and on to the global stakes of Paramount Skydance as VP Strategy & Distribution, I have lived the industry's transformations from the inside.
Guest expert on the Media Master's at ESCP Business School, voted best professor 2026. Trainer at INA and Paris Dauphine.
A complete piece of work, perfectly orchestrated on a tight timeline. Our board validated the main directions and praised the excellent work. Jérôme speaks to creators and shareholders alike, and turns confused situations into clear directions everyone shares.
Working with Jérôme has been a real pleasure. He has played a very important role in strengthening the relationship with our main partners in Southern Europe, Middle East and Africa.
Jérôme steps in to decode the sector's complex shifts: streaming, FAST, business models. Beyond his technical expertise, he brings a strategic vision and reading keys that apply immediately.
We have worked together for several years, he as head of the Melody channel, I as head of program information at Canal+. We spoke often to build the value of Melody's channel and programs. What I particularly appreciate in Jérôme is the balance he strikes between determination, care and a sense of responsibility. His professionalism, reliability and integrity make him a valuable partner.
The market's big moves and the blind spots of distribution, analyzed in depth.
Disney, Netflix, Canal+, Apple, the BBC: why some groups weather the storms while others (bigger and better funded) collapse. Plus the 5-Signal Test to assess your course.
Read the summary →Rencontres de la Nouvelle Fiction Française, April 2026. The full diagnosis of the shift: the cost squeeze, the end of easy money, and the three strategies that remain viable.
See the summary & request the deck →Record output, funding falling across every pillar at once: the coming crisis is not a crisis of creation. Four levers exist, and one systemic cause to face head-on.
Read the analysis →The pure direct-to-consumer model is hitting its limits. The future is no longer the catalogue war but super-aggregation, and the history of cable already wrote it.
Read the analysis →Content is king, they say. But who cashes the crown? A look at the new balance of power between publishers and aggregators.
Read the analysis →All analyses are also published on LinkedIn.
Content only matters when it meets its audience. Our craft: rebuilding that connection: between works and attention, between strategy and execution, between ambition and results.
A first conversation to test your ideas with someone who was in the room. No commitment.
The three questions we will put on the table:
Are you a consulting firm? External-expert engagements, terms and conditions on request.
Strictly confidential, no commitment.